THE COLLECTION
ICONIC
The Iconic collection — signature Miss Scarlett designs that have defined our legacy of exquisite, modern bridal fashion since our founding in 2019 in Perth.
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About the Iconic collection
Iconic is the recognisable bridal shapes, made properly — structure, presence, and the silhouettes most people picture when they picture a wedding dress. If that is what you have wanted since you were young, this is where to start. Minimalism is a preference, not a standard.
Crepe does most of the work. Michaela has stayed a bride favourite on almost nothing: the signature crepe, a sculpting silhouette, an elegant square neckline. Amira is the same fabric in a relaxed mermaid, with a draped off-shoulder neckline framing the décolletage, and is one of the label's best-selling gowns. Both are cut to be worn for a whole day rather than photographed for an hour.
Two names here also appear elsewhere in the range. Estelle 2.0 and Leila 2.0 sit in Iconic while gowns called Estelle and Leila sit in Anniversary and Lumière — worth knowing when you are comparing two pictures of what looks like the same dress.
Names repeat across bridal generally: several other labels have a Leighton or a Tatum. If you are hunting a gown you saw online, search it with the label name attached, or work from all collections directly.