ABOUT US

THE DRESS IS NOT THE STORY. SHE IS.

There is a quiet confidence in knowing what you love, and choosing it without compromise.

This is the philosophy behind Miss Scarlett, the Australian bridal label creating gowns for the modern woman who believes true luxury lies in what is considered, rather than what is excessive.

Miss Scarlett bride in a modern luxury bridal gown — understated elegance

The Philosophy

Miss Scarlett takes a distinctly fashion-led approach to bridal, pairing sculptural silhouettes with fluid crepes, luminous satins and exquisite lace. Clean lines meet thoughtful details, creating gowns that feel refined, contemporary and unmistakably feminine.

Rather than designing for a moment or a trend, each gown is created to make the woman wearing it feel entirely herself. Because the most captivating bridal look isn't necessarily the one that demands attention. It is the one that makes you look twice.

DISCOVER THE COLLECTION

^{Being able to wear such a beautiful dress was an honour and I am so grateful!}

— Olivia

the beginning

Miss Scarlett was founded by designer Melissa So in late 2019, with a vision for bridal that is led by fashion rather than tradition — considered, beautifully made, and created for the woman wearing it.

Melissa So, founder of Miss Scarlett bridal label

THE BRAND TODAY

Designed in Australia and now found in selected bridal boutiques internationally, Miss Scarlett offers modern luxury in sizes 2–32, because exceptional design should never be exclusive.

Modern luxury, created for every bride.

FIND A STOCKIST

REAL BRIDES

Miss Scarlett bride wearing a modern luxury bridal gown

Miss Scarlett bride in an elegant wedding gown

Miss Scarlett bridal gown — refined design and graceful silhouette

Miss Scarlett bride in a sculpted bridal gown

Miss Scarlett bridal gown — minimalist luxury

Miss Scarlett bridal gown collection portrait

TESTIMONIALS

Hey, I just wanted to say thank you for creating the most stunning wedding dress. I chose the Leona dress after trying it on during the trunk show in the UK and it was perfect. Definitely not what I expected to choose but it just felt right when I tried it on and nothing else matched up to it. I felt incredible on my wedding day

Katie H.

United Kingdom

Hi! I wanted to reach out - I wore the Lexi gown for my wedding. It was absolutely perfect. I fell in love with the dress the first time I tried it on and got the same feeling when I put it on for the day Thank you! Xx

Bianca N

United States

I had a vision for how I wanted to look on my wedding day and actually found my veil first. When the salon put me in the Michaela dress, it fit terribly lol but I knew it was exactly what I wanted. I was so excited from the moment I placed my order and it only increased when I tried on MY dress for the first time, again at my first fitting, second fitting and the day of. Everyone who saw it could not pick their jaw off the floor! This dress was comfortable and made me feel confident, I didn't want to take it off

Emily N

Australia

I was absolutely in love with every inch of my dress from the material, to the fit, and the style it was truly so perfect. I felt so classy and timeless and I knew it was THE ONE the second I put it on.

Bride Steph

Australia

Amira was the first dress I pulled but I waited to try it on last because I had a feeling it was going to be the one... the second I put the gown back on with a veil I was teary-eyed and knew this was the one!!!

Bride Ali

Australia

I really wanted a timeless, classy, simple but stunning gown... Michaela was my very first dress and I immediately fell in love! It was everything I wanted and more! Thank you for making the dress of my dreams!

Bride Erin

Australia